diff --git a/packages/console/src/pages/Organizations/Guide/CreateOrganization/index.tsx b/packages/console/src/pages/Organizations/Guide/CreateOrganization/index.tsx
index 7e736addd..371300f77 100644
--- a/packages/console/src/pages/Organizations/Guide/CreateOrganization/index.tsx
+++ b/packages/console/src/pages/Organizations/Guide/CreateOrganization/index.tsx
@@ -13,6 +13,7 @@ import OverlayScrollbar from '@/ds-components/OverlayScrollbar';
 import TextInput from '@/ds-components/TextInput';
 import TextLink from '@/ds-components/TextLink';
 import useApi from '@/hooks/use-api';
+import useConfigs from '@/hooks/use-configs';
 import useTenantPathname from '@/hooks/use-tenant-pathname';
 import useTheme from '@/hooks/use-theme';
 import { trySubmitSafe } from '@/utils/form';
@@ -30,6 +31,7 @@ function CreateOrganization() {
   const Icon = theme === Theme.Light ? OrganizationFeature : OrganizationFeatureDark;
   const { navigate } = useTenantPathname();
   const api = useApi();
+  const { updateConfigs } = useConfigs();
 
   const {
     register,
@@ -43,6 +45,7 @@ function CreateOrganization() {
   const onSubmit = handleSubmit(
     trySubmitSafe(async (json) => {
       await api.post(`api/organizations`, { json });
+      void updateConfigs({ organizationCreated: true });
       navigate(`/organizations`);
     })
   );
diff --git a/packages/console/src/pages/Organizations/index.tsx b/packages/console/src/pages/Organizations/index.tsx
index b2a6d5235..66c482094 100644
--- a/packages/console/src/pages/Organizations/index.tsx
+++ b/packages/console/src/pages/Organizations/index.tsx
@@ -6,6 +6,7 @@ import PageMeta from '@/components/PageMeta';
 import Button from '@/ds-components/Button';
 import CardTitle from '@/ds-components/CardTitle';
 import TabNav, { TabNavItem } from '@/ds-components/TabNav';
+import useConfigs from '@/hooks/use-configs';
 import useTenantPathname from '@/hooks/use-tenant-pathname';
 import * as pageLayout from '@/scss/page-layout.module.scss';
 
@@ -16,6 +17,7 @@ import * as styles from './index.module.scss';
 
 const organizationsPathname = '/organizations';
 const createPathname = `${organizationsPathname}/create`;
+const organizationGuidePathname = '/organization-guide';
 
 const tabs = Object.freeze({
   settings: 'settings',
@@ -29,6 +31,7 @@ function Organizations({ tab }: Props) {
   const { t } = useTranslation(undefined, { keyPrefix: 'admin_console' });
   const { navigate, match } = useTenantPathname();
   const isCreating = match(createPathname);
+  const { configs } = useConfigs();
 
   return (
     <div className={pageLayout.container}>
@@ -47,7 +50,7 @@ function Organizations({ tab }: Props) {
           size="large"
           title="organizations.create_organization"
           onClick={() => {
-            navigate('/organization-guide');
+            navigate(configs?.organizationCreated ? createPathname : organizationGuidePathname);
           }}
         />
       </div>
diff --git a/packages/core/src/__mocks__/index.ts b/packages/core/src/__mocks__/index.ts
index 3a9847712..56f6f34e4 100644
--- a/packages/core/src/__mocks__/index.ts
+++ b/packages/core/src/__mocks__/index.ts
@@ -98,6 +98,7 @@ export const mockAdminUserRole3: Role = {
 
 export const mockAdminConsoleData: AdminConsoleData = {
   signInExperienceCustomized: false,
+  organizationCreated: false,
 };
 
 export const mockPrivateKeys: OidcConfigKey[] = [
diff --git a/packages/integration-tests/src/tests/api/logto-config.test.ts b/packages/integration-tests/src/tests/api/logto-config.test.ts
index 8c6201331..6b5adfa2e 100644
--- a/packages/integration-tests/src/tests/api/logto-config.test.ts
+++ b/packages/integration-tests/src/tests/api/logto-config.test.ts
@@ -15,6 +15,7 @@ import { expectRejects } from '#src/helpers/index.js';
 
 const defaultAdminConsoleConfig: AdminConsoleData = {
   signInExperienceCustomized: false,
+  organizationCreated: false,
 };
 
 describe('admin console sign-in experience', () => {
diff --git a/packages/schemas/alterations/next-1698646271-add-organization-created-flag.ts b/packages/schemas/alterations/next-1698646271-add-organization-created-flag.ts
new file mode 100644
index 000000000..80eb5538a
--- /dev/null
+++ b/packages/schemas/alterations/next-1698646271-add-organization-created-flag.ts
@@ -0,0 +1,75 @@
+import type { DatabaseTransactionConnection } from 'slonik';
+import { sql } from 'slonik';
+
+import type { AlterationScript } from '../lib/types/alteration.js';
+
+const adminConsoleConfigKey = 'adminConsole';
+
+type OldAdminConsoleData = {
+  signInExperienceCustomized: boolean;
+} & Record<string, unknown>;
+
+type OldLogtoAdminConsoleConfig = {
+  tenantId: string;
+  value: OldAdminConsoleData;
+};
+
+type NewAdminConsoleData = {
+  signInExperienceCustomized: boolean;
+  organizationCreated: boolean;
+} & Record<string, unknown>;
+
+type NewLogtoAdminConsoleConfig = {
+  tenantId: string;
+  value: NewAdminConsoleData;
+};
+
+const alterAdminConsoleData = async (
+  logtoConfig: OldLogtoAdminConsoleConfig,
+  pool: DatabaseTransactionConnection
+) => {
+  const { tenantId, value: oldAdminConsoleConfig } = logtoConfig;
+
+  const newAdminConsoleData: NewAdminConsoleData = {
+    ...oldAdminConsoleConfig,
+    organizationCreated: false,
+  };
+
+  await pool.query(
+    sql`update logto_configs set value = ${JSON.stringify(
+      newAdminConsoleData
+    )} where tenant_id = ${tenantId} and key = ${adminConsoleConfigKey}`
+  );
+};
+
+const rollbackAdminConsoleData = async (
+  logtoConfig: NewLogtoAdminConsoleConfig,
+  pool: DatabaseTransactionConnection
+) => {
+  const { tenantId, value: newAdminConsoleConfig } = logtoConfig;
+
+  const { organizationCreated, ...oldAdminConsoleData } = newAdminConsoleConfig;
+
+  await pool.query(
+    sql`update logto_configs set value = ${JSON.stringify(
+      oldAdminConsoleData
+    )} where tenant_id = ${tenantId} and key = ${adminConsoleConfigKey}`
+  );
+};
+
+const alteration: AlterationScript = {
+  up: async (pool) => {
+    const rows = await pool.many<OldLogtoAdminConsoleConfig>(
+      sql`select * from logto_configs where key = ${adminConsoleConfigKey}`
+    );
+    await Promise.all(rows.map(async (row) => alterAdminConsoleData(row, pool)));
+  },
+  down: async (pool) => {
+    const rows = await pool.many<NewLogtoAdminConsoleConfig>(
+      sql`select * from logto_configs where key = ${adminConsoleConfigKey}`
+    );
+    await Promise.all(rows.map(async (row) => rollbackAdminConsoleData(row, pool)));
+  },
+};
+
+export default alteration;
diff --git a/packages/schemas/src/seeds/logto-config.ts b/packages/schemas/src/seeds/logto-config.ts
index 74477084a..c7f776427 100644
--- a/packages/schemas/src/seeds/logto-config.ts
+++ b/packages/schemas/src/seeds/logto-config.ts
@@ -16,6 +16,7 @@ export const createDefaultAdminConsoleConfig = (
     key: LogtoTenantConfigKey.AdminConsole,
     value: {
       signInExperienceCustomized: false,
+      organizationCreated: false,
     },
   } satisfies CreateLogtoConfig);
 
diff --git a/packages/schemas/src/types/logto-config.ts b/packages/schemas/src/types/logto-config.ts
index 939c5e0f0..3b79c1387 100644
--- a/packages/schemas/src/types/logto-config.ts
+++ b/packages/schemas/src/types/logto-config.ts
@@ -48,6 +48,7 @@ export const logtoOidcConfigGuard: Readonly<{
 /* --- Logto tenant configs --- */
 export const adminConsoleDataGuard = z.object({
   signInExperienceCustomized: z.boolean(),
+  organizationCreated: z.boolean(),
 });
 
 export type AdminConsoleData = z.infer<typeof adminConsoleDataGuard>;