diff --git a/core/shared/labs.js b/core/shared/labs.js
index 57b21cbb9d..f9c95ea477 100644
--- a/core/shared/labs.js
+++ b/core/shared/labs.js
@@ -32,7 +32,8 @@ const ALPHA_FEATURES = [
     'tweetGridCard',
     'membersActivityFeed',
     'improvedOnboarding',
-    'tierWelcomePages'
+    'tierWelcomePages',
+    'tierName'
 ];
 
 module.exports.GA_KEYS = [...GA_FEATURES];