diff --git a/ghost/security/lib/string.js b/ghost/security/lib/string.js
index fa858b025e..b2d1367ad8 100644
--- a/ghost/security/lib/string.js
+++ b/ghost/security/lib/string.js
@@ -1,38 +1,11 @@
-const unidecode = require('unidecode'),
-    _ = require('lodash');
+const _ = require('lodash');
+const slugify = require('@tryghost/string').slugify;
 
 module.exports.safe = function safe(string, options) {
     options = options || {};
-
-    if (string === null) {
-        string = '';
-    }
-
-    // Handle the £ symbol separately, since it needs to be removed before the unicode conversion.
-    string = string.replace(/£/g, '-');
-
-    // Remove non ascii characters
-    string = unidecode(string);
-
-    // Replace URL reserved chars: `@:/?#[]!$&()*+,;=` as well as `\%<>|^~£"{}` and \`
-    string = string.replace(/(\s|\.|@|:|\/|\?|#|\[|\]|!|\$|&|\(|\)|\*|\+|,|;|=|\\|%|<|>|\||\^|~|"|\{|\}|`|–|—)/g, '-')
-    // Remove apostrophes
-        .replace(/'/g, '')
-        // Make the whole thing lowercase
-        .toLowerCase();
-
-    // We do not need to make the following changes when importing data
+    let opts = {requiredChangesOnly: true};
     if (!_.has(options, 'importing') || !options.importing) {
-        // Convert 2 or more dashes into a single dash
-        string = string.replace(/-+/g, '-')
-        // Remove trailing dash
-            .replace(/-$/, '')
-            // Remove any dashes at the beginning
-            .replace(/^-/, '');
+        opts.requiredChangesOnly = false;
     }
-
-    // Handle whitespace at the beginning or end.
-    string = string.trim();
-
-    return string;
+    return slugify(string, opts);
 };